News

Brand innovation in IKEA: the future is of Emerging Technologies.

In a scenario in which the collaboration between brands and innovative technologies is increasingly frequent, these are radically revolutionising the... Continue reading

What is the future of immersive storytelling? We talked about it with Antony Vitillo.

XR technologies are unlocking the incredible potential for immersive storytelling, revolutionising the offer for future immersive, emotional, engaging, and interactive... Continue reading

Brand innovation in Škoda: the future is of Emerging Technologies.

In a scenario in which the collaboration between brands and innovative technologies is increasingly frequent, these are radically revolutionising the... Continue reading

Introducing Volumetric Capture

Holograms and real-world figures in 3D have always dominated the world of entertainment, conquering the favour of old and new... Continue reading

You can be the future of Immersive Storytelling.

“When we talk about Immersive Storytelling, we mean narratives created using emerging technologies such as VR, AR, MR, 360 videos... Continue reading

The new crypto-world excitement: all crazy about NFTs

The exciting new crypto-world trend is about art and more generally about digital collectible pieces of art. The artistic community... Continue reading

Why use Virtual and Augmented Reality in E-commerce?

It is already clear how emerging technologies can change the way reality is perceived, but have you ever thought about... Continue reading

How to unlock the full potential of employees: Training with AR and VR

The field of internal communication and employee’s engagement is experiencing a constantly evolving growth, with an increasing number of companies... Continue reading

Metaverse is coming, are you ready?

The Metaverse will explode in 2021 and will begin to become a resource of human co-experience. This is how the... Continue reading

Why to transform museums in immersive interactive experiences?

This was the main question to be answered during the international think tank promoted by RectoVRso which saw the participation... Continue reading