Revolutionising Visual Storytelling: Our CEO, Elisabetta Rotolo Shares Groundbreaking Insights at AI-Ad Interim Conference

Elisabetta Rotolo, our dynamic CEO, played a pivotal role in shaping the discourse at the AI-Ad Interim conference, held on Thursday, March 14th, 2024, at P.AR.CO in Milan.

Organised by Starring and P.AR.CO, the conference explored the use of AI software in the fields of imaging and communication, offering attendees a deep dive into the evolving landscape of visual storytelling.

The morning session, titled “AI, i nuovi mondi visuali,” featured a stimulating speech by Pasquale Diaferia, followed by a captivating roundtable discussion on “I nuovi mondi visuali.” Elisabetta Rotolo, alongside esteemed colleagues Dario Piana, Paolo Monesi, and Domenico Stigliani, delved into the transformative potential of AI in visual storytelling, moderated by Pasquale Diaferia.

The roundtable provided valuable insights into the intersection of AI and creativity, highlighting real-world applications and case studies. Our CEO’s words come right afterward the international and unparalleled MIAT Masterclass on Generative AI for Visual Storytelling led by AI Creator, Leader, and Speaker, Nejc Susec. This groundbreaking teaching program saw the participation of students from around the globe and from diverse backgrounds, including award-winning immersive filmmakers, executive producers, directors, and professionals at the C-level, who collaborated to create a comprehensive project comprising characters, audio, video, scripts, music, all powered by AI in just two weeks.

These projects stand as a testament to the power of AI in the creative and cultural sectors. Our CEO showcased how to unlock the full potential of AI, emphasising the critical need to upskill talents and professionals to effectively harness the unique combination of the divergent human mind and the singularity of AI.

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