We’re proud to share that Black Cats & Chequered Flags, our immersive, interactive multiplayer mixed reality experience, was featured by BBC News this past week.
Hosted at the Silverstone Museum for a full year, the experience takes visitors across generations into the pits, onto the track, and through the iconic moments of racing history.
Inspired by the life of Alberto Ascari, it blends storytelling, technology, and heritage into something visitors don’t just watch, but step into.
History still leads. Immersion makes it unforgettable.
At MIAT, every experience we build starts from the same question: how do we make the past feel present? Black Cats & Chequered Flags is our answer, mixed reality as a bridge between generations of racing fans.
“We’re not just telling the story. We’re putting people inside it.”
The recognition from BBC News is a reminder of why this work matters, and a great moment to celebrate the whole team behind the project.
Thank you to everyone who made this possible and to everyone who has stepped onto the track with us.
Black Cats & Chequered Flags will be at the Silverstone Museum for a full year, so there’s still time to experience it.