On 22 November, MIAT will host an exclusive presentation of Black Cats & Chequered Flags at Milano AutoClassica, held from 21 to 23 November at Fiera Milano Rho and hosted by ACI Storico. This fair is one of the most influential events for automotive culture, a place where heritage, passion, and community converge. Presenting our project in this context is both an honour and a powerful opportunity to engage with an audience that deeply understands the legacy of racing.
Moderated by Umberto Zapelloni, the conversation will explore the creative vision, research, and artistic process behind Black Cats & Chequered Flags, offering an exclusive behind-the-scenes look at this immersive and interactive multiplayer Mixed Reality experience dedicated to Alberto Ascari. The discussion will bring together Elisabetta Rotolo, our CEO & Founder and Director and Executive Producer of Black Cats & Chequered Flags; Patrizia Ascari, daughter of Alberto Ascari; Giorgio Schön, Rossocorsa and Giorgio Terruzzi – journalist, a leading voice in the motorsport sector.
Being part of this prestigious event represents a meaningful bridge between tradition and innovation, opening the door to new narrative formats within the automotive world.
This preview anticipates the upcoming exhibition at the Ferrari Museum in Maranello, from 24 December 2025 to 5 January 2026, marking an important chapter in the evolution of immersive narrative formats within institutional and cultural spaces.
To register and explore access details, please refer to the official Milano AutoClassica website that you can find at this link.